HOW IS MY MARKETING BUDGET ALLOCATED?
Although the majority of your campaign will go towards Paid Advertising and Search Engine Optimization, we also allocate funds to cover services such as Social Media, Content, Reviews, Local Listings, Website, Hosting, Security, and Campaign Management.
CAN I DETERMINE HOW MY MARKETING BUDGET GETS SPENT?
No. For our all-in-one marketing packages, we follow a model that allocates the budget based on what is best suited for your industry, competition, and overall campaign strategy. This helps you get the best results for your marketing dollars.
CAN I SEE THE BUDGET BREAKDOWN?
We will share with you the amount that is being spent on your pay-per-click advertising campaign. However, we're not able to share the other figures with you: we're constantly adjusting what we spend within your campaign for a number of factors, especially when it comes to SEO spending.
WHAT IS THE MINIMUM BUDGET AT 5 FOLD MARKETING?
Our awesome marketing packages are all-in-one, and include Website, PPC, SEO, Social Media, Local Listings, Review Management, Display, and Video. Our most basic packages start at $2,500/month.
CAN I INCREASE OR DECREASE MY BUDGET?
Yes. We allow you to increase or decrease your budget up to 3 times per year.
However, we put a limit on increases and decreases to ensure that your campaigns continue to run smoothly. Too large of a budget decrease all at once can kill your marketing campaign; we'll advise you on how to best proceed with a budget reduction.
In regards to budget increases, we recommend running the campaigns for a minimum of 90 days to get a baseline for performance at a lower dollar figure, and then increasing your budget.